Different Ways to Pay for Product Development

There are many more ways to pay for product development than you may realize, including not paying for it at all. What is right for your situation will depend on your exact circumstances. You may wish to review the following before starting your next product development project. 1. Employees: Most of us are familiar with… Read More

How to Diversify Into New Markets

In these challenging times, we see a lot of companies trying to figure out how to enter new markets. Many companies have found their markets have shrunk, or even disappeared. Even companies that have been unaffected are starting to wonder if they should diversify. But exactly how do you enter new markets? If you are… Read More

How to Get Venture Capitalist to Invest in Your Startup

Some of the myths about raising money are all too familiar. “I just need to be introduced to the right person.” “I will put my idea on one of those crowdfunding platforms.” “Once my prototype is done, everyone will want to fund me.” Or, my favorite, “We will bootstrap with [students/interns/work for stock] people.” Raising… Read More

If you Ignore it, it will go away

Sometimes it is just as important to know what not to do as it is to know what to do. Ignoring product development will result in your business going away. This may seem like an obvious statement, but it happens much more often to small companies than it should, and let me try to explain… Read More